LTV (Lifetime Value)

Calculate LTV (Lifetime Value) instantly with the exact formula and a worked example. Free online calculator — no signup, works on mobile.

LTV (Lifetime Value)

ARPU/mo
Margin, %
Churn/mo, %
LTV
40,000
Calculate LTV (Lifetime Value) instantly with the exact formula and a worked example. Free online calculator — no signup, works on mobile.

More about: LTV (Lifetime Value)

What it calculates

The “LTV (Lifetime Value)” calculator computes LTV from 3 parameters: arpu/mo, margin, %, churn/mo, %.

Applied in business management, unit economics, and financial modeling.

Example calculation

With parameters ARPU/mo = 1,000, Margin, % = 80, Churn/mo, % = 2 the result is 40,000.

How to use

  1. Enter the parameter values — every field above is adjustable with a slider.
  2. The result and related metrics are calculated automatically as you type.
  3. Use the additional metrics shown (if any) where needed.
  4. Copy the result or bookmark the page.

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