Revenue Churn
Calculate Revenue Churn instantly with the exact formula and a worked example.
Revenue Churn
MRR at start of period$
Lost to churn$
Contraction (downgrades)$
Expansion (upsell, cross-sell)$
Revenue Churn
3%
MRR lost
3000$
Net revenue churn
-1%
More about: Revenue Churn
What it calculates
The “Revenue Churn” calculator computes Revenue Churn in % from 4 parameters: mrr at start of period ($), lost to churn ($), contraction (downgrades) ($), expansion (upsell, cross-sell) ($).
Applied in business management, unit economics, and financial modeling.
Example calculation
With parameters MRR at start of period = 100,000 $, Lost to churn = 2,000 $, Contraction (downgrades) = 1,000 $, Expansion (upsell, cross-sell) = 4,000 $ the result is 3 %.
How to use
- Enter mrr at start of period, lost to churn, contraction (downgrades) and expansion (upsell, cross-sell) — each field above is adjustable with a slider.
- Revenue Churn (%) is calculated automatically as you type.
- Check the worked example below to see the formula applied to real numbers.
- Copy the result or bookmark this calculator.
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FAQ
How is Revenue Churn calculated?
The Revenue Churn calculator computes Revenue Churn (in %) from mrr at start of period, lost to churn, contraction (downgrades), expansion (upsell, cross-sell). Enter your values above and the exact formula is applied instantly; a worked example with real numbers is shown below.
Is the Revenue Churn calculator free?
Yes. It is completely free, needs no signup, runs entirely in your browser, and sends no data to any server.
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